The Cult of the Answer Seekers
Have you joined the Cult of the Answer Seekers? I had a call with a switched-on woman the other day. It was a bit too early in her journey to…
Shiny Object Syndrome Epidemic
Confessions of a Shiny Object Syndrome sufferer
Shiny Object Syndrome Suffering Once upon a time there was a young(ish) marketing manager called Janine Coombes. She commuted into London and had a lovely time swigging cappuccinos and attending…
I SEE DEAD MARKETING- EEK!
I SEE DEAD MARKETING
Traditional marketing is alive for crying out loud! Small business owners, this is my desperate plea for you not to fall into the same trap as so many others with…