Have you nailed your niche
Picking your target audience
When thinking about the target audience for your small business, your ears will ring with calls of 'you must niche down for your marketing to be effective!' And it's true.…
How do you feel about marketing planning?
Setting objectives for your Small business marketing campaign
Why set marketing objectives? If you think I'm talking about how many blogs to write or what reach you want on your latest LinkedIn post, think again my friend... Marketing…
Is your marketing messaging for your small business strategic?
Is your marketing message strategic?
How do you get great results from your marketing? Planning does mean you have to put in more effort up-front, but reduces headless chickening long-term and it WILL get you…