Are you ready to find your you-shaped place?
It’s annoying isn’t it. You know you’re one of kind. You get tissue-box destroying testimonials from clients. And yet you’re still blending in. You’re still not known for anything in particular.
You’ve probably invested more than you’d want to admit to in various coaching and marketing tactics to try and finally articulate why your favourite people should pick you.
I hear you; I’ve been there myself! I once paid a consultant nearly £10k hoping that the sheer size of the investment would squeeze the answer out of me.
It didn’t work.
Let me guess; do clients come to you, tell you what they want and then you bend over backwards trying to give them what they’ve asked for?
There’s a problem with that; people don’t often know what they want or can’t articulate it clearly enough and REALLY don’t know what they need.
Let’s flip that round so that you’re presenting the solutions that only appeal to the loveliest of lovely people. They’ll see them, realise you’re the right person to help and they’re so glad that you, as the expert, is taking control.
It all starts with getting clear on WHO you help with WHAT. Sounds simple but it’s so hard to do on your own!