Proposition development - Janine Coombes

How to make sure your service offer will definitely sell: A step-by-step guide

Post published:December 9, 2020
Post category:Package up your services / Proposition development

How do you put together a service offer you know people will buy? Product-based business owners have it so easy, don’t they? Do you want their products or not? It’s…

5 Reasons why now is the perfect time to raise your prices

Post published:April 26, 2020
Post category:Pricing / Proposition development / Small business / Small business marketing

I’m hearing lots of service-based business owners, coaches and consultants say “I was going to raise my prices but now it seems like the wrong time to do it.” But…

The 3 harmful price-drop myths (and what you can do instead)

Post published:April 11, 2020
Post category:Marketing Strategy / Pricing / Proposition development

The dust is starting to settle on this brave new world. Coaches and consultants are starting to think about their long term plans. But I am still seeing them DROPPING…