Everything you need to know about The Freedom Giver.

The setting is a clean London back street on a sunny day. A brick warehouse to the left a new build white cement and glass office block to the right. The paving is pale grey brick. Janine is a white woman with shoulder length mid-blonde hair. She wears a white t-shirt with 'good times' written on it. Blue jeans and white trainers. She's walking towards the camera with her arms stretched out and she’s smiling widely.

The Freedom Giver is my hybrid programme for coach-shaped-people who want to earn more from their one-to-one services without slogging their guts out.

But is The Freedom Giver right for you? 

Whether you want to find out more or perhaps you’re a competitor wanting to compare your own services — welcome!

The aim of this blog is simple- to answer as many questions that you might have about my hybrid programme The Freedom Giver as possible. If there are any unanswered questions do drop me an email at janine@janinecoombes.co.uk

Let’s start with the obvious one:

How much does The Freedom Giver cost?

This is THE question people want an answer to so instead of burying it at the bottom (like on The Freedom Giver sales page 😜) I thought I’d stick it right at the top! 

It’s £995 upfront for the first 3 months and then you can ‘love it or leave it’. If you choose to stay on for another 6 months it’s £345 per month thereafter. 

Side note: I would just like to state for the record that writing the price without telling you what you get and without explaining the value first is EXTREMELY PAINFUL. I hope you appreciate this selflessness by reading the rest of the blog.

Why did I create The Freedom Giver?

The Freedom Giver is the culmination of my whole career in offer creation, sales and marketing plus my own trial-and-lots-of-error experiences of setting up and running my own business. 

When I first left corporate and set up my own business, it was as if someone had erased all my training and experience. 

Like I’d been neuralized Men In Black style.

I scrabbled about trying to get visible and consistent on all the social media channels like you’re told to — mistakenly believing that since I was in marketing people would want to see me everywhere. Yoiks.

It took me an embarrassingly long time to realise that the reason I wasn’t getting any sales was because I hadn’t put an offer together.

In other words, I wasn’t clear on who I was helping, how I was helping them and crucially…

I wasn’t offering it to anyone!

Ha! What a numpty.

Once I’d awaken from my Snow White like slumber it all started falling into place.

And I realised that I wanted to help people in a similar situation to me. 

Which neatly leads me onto my next section…

Who’s it for?

I’ve specifically designed the process and support for coach-shaped-people who want to earn more from their one-to-one work without slogging their guts out.

I can also help people who run group programmes, but they tend to take my World Domination Package.

Key indicators to know if it’d work for you:

  • You’re a coach, consultant, mentor or strategist or a mixture of those things
  • You’ve got a website with some level of branding that feels like ‘you’ or you’re on the verge of rebranding to achieve this
  • You’ve got a favourite social media platform (bonus points if that platform is LinkedIn)
  • You’ve got an email list (no matter what size it is) and/ or a thriving network of people who know who you are

Basically I want to help you if you’ve been round the block a bit. Long enough to know that it should be easier than this by now. 

What I love about working with coaching-type-people is that you’re more like to have a growth mindset about your business, be ready to go outside your comfort zone and understand that making a go of your business isn’t a one-week-DIY-course kind of thing.  

My aim is for The Freedom Giver to be THE place to be for joyfully ambitious one-to-one coaches. 

Everyone and their dog seem to be pushing other business models- memberships, group programmes, courses, but it’s extremely hard to make a go of any of those things if you haven’t yet made your one-to-one service(s) work for you.

Who’s it NOT for?


Pivoting is a very special set of circumstances- There are so many moving parts!

Plus- pivoting brings MAJOR mindset gremlins to the surface and I’ve seen so many people pivot and then change their mind and either pivot back, pivot again or close their business entirely. I don’t want to sell something to someone that they’re not going to get the benefit from.

When I’ve worked with pivoters in the past I’ve invariably ended up working with them one-to-one. It’s not what The Freedom Giver was designed for.


I love freelancers and have worked with loads in the past! It was a real passion of mine for a while to help them charge more by packaging up their services rather than selling by the hour.

But I have never freelanced.

Ok, I did it for about six months, 10 months ago.

Never again.

It’s just not my world.

Whereas my world for the last 7 years has been 100% selling my own high-ticket, high-touch services where I am dedicated to getting my clients the best results possible- with them doing the work for themselves.

So that’s what I enjoy helping my clients to crack.

Very newly qualified coaches and people who are brand new to business

Newbies to business are tricky to get big results for for the same reason as pivoters- they have a tendency to change their minds as to what work they’re doing and who they’re doing it for.

And, more to the point, they haven’t got an audience to sell to yet.

It’s really hard to get that revenue rolling in when nobody has a scooby doo who you are.

Add to that the fact that you haven’t worked with enough people for my Client Cloner methodology to work- it’s just not my cup of tea.

If you are new to coaching I can refer you to a couple of friends of mine though. Check out Lauren Leopold or Joanna Lott

How does it work?

The essence of The Freedom Giver is very simple.

  • We take your main one-to-one service (the one you love the most, helps your clients the most and earns you the most money.)
  • We perfect it so that your ideal clients can see why they should buy it NOW.
  • And we market it together.

The backbone of the programme is my Sizzling Hot Offer Creation (SHOC) process.

  1. The Client Cloner
  2. My 3 P’s of a no-brainer offer
  3. The Moving House concept
  4. The Sales Catalyst
  5. You-shaped visibility

How long does it take to get results? 

This is so tricky to say but I wanted to put it in here because I know it’s what I’d want to know if I were considering a programme like this! 

You should see tangible results within 4-6 weeks of starting. If you’re able to get really stuck in with the curriculum, we’ll have got to grips with where the gaps are in your process by then, and to have started plugging those holes.

Why is The Freedom Giver 9 months long then?!

The reason nine months of support to make sure your implementation goes smoothly. Right through to content creation, lead generation and sales.

Over the years I’ve worked with lots of service-based business owners solely helping them craft their offer. The amount of those people who were then able to implement (i.e. market and sell it) without some other support was minimal.

So I’ve included full implementation support in The Freedom Giver to makes sure these beauties don’t just sit on your shelf. I want them out there helping people and bringing you the money that you wanted to earn when you first set up your business!

What next?

If your head is nodding at this point and you’ve got a wry smile of recognition at what I cover in The Freedom Giver, let’s have a chat about it.

Click here or use my diary below to book in a chat about where you are in your coaching-shaped-journey and how I could help you get where you want to be going.

When you click, you’ll be taken to a call booking page where you can pick a suitable time in my calendar and it’ll prompt you to answer a few questions to make sure we can make the most of our time together.

And once you’ve booked the call, you’ll get a couple of reminders that it’s coming up- for some people my call booking app will automatically plop the appointment in your calendar, but not for everyone – so do check that it’s in your calendar with the Zoom link!